Bridger Watch – Cookie Policy

Effective Date: 11/1/2025

This Cookie Policy explains how Bridger Watch (“Bridger,” “we,” “our,” “us”) uses cookies and similar tracking technologies on our website at www.bridgerwatch.com (“Site”). It also explains your choices for managing cookies.

By using our Site, you agree to the use of cookies as described below.

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites function properly, remember preferences, and understand how users interact with the site.

We use several types of cookies, including:

  • Essential Cookies – required for the site to function

  • Performance Cookies – help us understand how the site is used

  • Functional Cookies – remember your preferences

  • Marketing Cookies – used for advertising and retargeting

  • Analytics Cookies – gather anonymized behavior data

Cookies may be set by Bridger (“first-party cookies”) or by third parties (“third-party cookies”).

2. Types of Cookies We Use

A. Essential Cookies (Required)

These cookies allow the Site to function and cannot be disabled.
Examples include:

  • checkout functionality

  • account login

  • secure server connections

  • cart management

B. Performance & Analytics Cookies

Used to measure and analyze usage patterns to improve Site performance.
Examples may include:

  • Google Analytics

  • Shopify analytics

  • Heatmapping or session tools

These cookies do not collect personally identifiable information.

C. Functional Cookies

Used to remember preferences such as:

  • language

  • region

  • saved items

  • login status

D. Marketing & Advertising Cookies

Used to deliver relevant ads and track ad performance.
These may include:

  • Meta (Facebook/Instagram)

  • Google Ads

  • TikTok Ads

  • Shopify marketing integrations

  • Email marketing platforms (Klaviyo, etc.)

Marketing cookies may track:

  • how you arrived at our website

  • pages you view

  • actions taken (e.g., purchases)

  • retargeting audiences

You can opt out of marketing cookies (see Section 4).

3. Third-Party Cookies

The following third parties may set cookies on our Site:

  • Shopify (platform analytics & checkout security)

  • Google Analytics

  • Google Ads

  • Facebook / Meta Pixel

  • TikTok Pixel

  • Klaviyo or similar email marketing tools

  • YouTube or Vimeo (if videos embedded)

  • Payment processors (Shopify Payments, PayPal, Shop Pay)

These third parties may use cookies for their own purposes according to their privacy policies.

Bridger does not control these third-party cookies.

4. How to Manage or Disable Cookies

You have several options to control cookies:

A. Browser Settings

You can disable cookies entirely through your browser:

  • Chrome

  • Firefox

  • Safari

  • Edge

  • Brave

Note: disabling essential cookies may cause parts of the Site to stop functioning.

B. Cookie Banner Preferences

If we display a cookie banner, you may accept, decline, or manage cookie categories directly.

C. Opting Out of Analytics

You may opt out of Google Analytics tracking here:
https://tools.google.com/dlpage/gaoptout

D. Opting Out of Targeted Ads

You may opt out of remarketing networks:

5. Do Not Track (DNT)

Our website does not currently respond to DNT browser signals because no standard interpretation exists. We monitor industry guidance and may update this in the future.

6. Changes to This Cookie Policy

We may update this Cookie Policy periodically.
The “Effective Date” reflects the most recent version.

Continued use of the Site after updates constitutes acceptance of the revised policy.

7. Contact Us

If you have questions about how we use cookies, contact:

Bridger Watch – Privacy Team
privacy@bridgerwatch.com
www.bridgerwatch.com